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Webinar & Podcast Series

Audio Podcasts


Becoming a Successful Hybrid

Presented by Paul Roetzer
Join founder and CEO of PR 20/20 to learn the 10 rules for building a modern marketing agency... Listen »

Creating an Abundant Creative Business

Presented by Peleg Top
Dive deep into what's missing in your business for you to achieve the abundant success you desire... Listen »

Grill the Pricing Experts

Presented by Ilise Benun, Cameron Foote and Emily Ruth Cohen
Get nuts 'n bolts answers to your most burning pricing questions... Listen »

Nuggets of Wisdom for Creative Shops

Presented by Darryl Salerno
This podcast is ideal for Creative professionals with a desire to improve their compensation and the value of their business... Listen »

Start NOW: Your 2011 Marketing Plan

Presented by Ilise Benun
This podcast is ideal for all creative professionals, from freelancers to owners of agencies, who want to find the clients with real budget... Listen »

Managing (Right) for the First Time

Presented by David C. Baker
This podcast is ideal for principals of small firms who want to begin doing a better job managing people... Listen »

Best Practices Any Design Firm Should Know

Presented by Emily Ruth Cohen
Top best practices that are the foundation of truly successful design organizations. This session is very broad in topic, and provides very practical, actionable strategies that can easily be implemented... Listen »

How to Create Great Attitudes

Presented by Pam Bryan
Banishing bad attitudes in the work environment is becoming more important than ever. Companies with great attitudes are more profitable, productive, and have lower staff turnover... Listen »

Help! The People Here Are Driving Me Crazy!

Presented by Sheila Campbell
How Understanding Personal Communications Styles Encourages Better Work and Stronger Relationships... Listen »

Video Podcasts

(Previously Recorded Webinars)


In-House Management Strategies

Presented by Emily Ruth Cohen
In this webinar Emily will share best practice management solutions to building, managing and nourishing an in-house corporate creative team... Watch »

A Website That Works

Presented by Mark O'Brien
How Marketing Agencies Can Create Business Generating Websites: This podcast will take you through a 9-step process for planning marketing websites, with a specific focus on the ad agency website... Watch »

TimeFox & Quickbooks

Presented by Solveig McTrowe
This webinar goes through the simple steps of importing timesheet entries into QuickBooks so it can be used for invoicing and billing. No more duplicate manual entries! Note: TimeFox Import supports QuickBooks for the PC only... Watch »

Getting Prospects To Notice You And Say "Tell Me More"

Presented by Larry Melnick
Struggling to get prospects to notice you? Maybe you're not giving them what they want and need. This session with Larry Melnick explores what's really of most value to prospects and how to articulate it in ways that will not only get their attention but also move them to say, "tell me more"... Watch »

Ask WHY not HOW

Presented by Jenn Greacen
In this 30 minute webinar, agency owner and industry veteran Jenn Greacen speaks on the importance of leading with 'WHY' by properly evaluating client goals, expected return on investment, product positioning viability and market conditions before addressing the 'HOW'... Watch »

Beating the Big Guys

Presented by Blair Enns
Win Without Pitching founder and business development advisor Blair Enns discusses the differences in business development approaches between large and small firms, and explains how smaller firms can turn what's often seen as a disadvantage into business development organization... Watch »

Advice to Young Creative Professionals

Presented by David C. Baker
Creative industry expert David C. Baker offers valuable advice on how young creative professionals can stand out (in the right way) to ensure a long, rewarding career... Watch »

Grill The Expert! Creative industry Q+A with a panel of experts from around the globe

Presented by Deborah Dawton, Emily Ruth Cohen & Mary-Lynn Bellamy-Willms.
This webinar addressing the most challenging questions facing creative professionals on the business of design and creative service... Watch »

Removing the Blocks to Creative Thinking

Presented by RaShelle S. Roberts
Creative Coach RaShelle Roberts teaches how to identify distractions and eliminate them, so your creative thinking and talents can help you develop your very best efforts - both for your clients and for your career... Watch »

Partnership: Choosing the Right Person to Expand Your Design Business With

Presented by Mark Busse & Ben Garfinkel
Mark Busse and Ben Garfinkel share their perspectives and advice for design professionals considering a business partner, with many examples and references from their own personal and professional experience... Watch »

Time Mastery: Take Back Your Life... One Choice at a Time

Presented by Donna Karlin
Executive Coach and author Donna Karlin talks about time, your relationship to time and what that means. Learn how, when time is used wisely, you can live a full and productive life, and rarely utter the words, "One day when I have time..." Watch »

Copyright Essentials For Creatives

Presented by Shel Perkins
This webinar discusses the essentials of copyright law for design firms and their employees, independent contractors and clients. The presentations covers details of protection, duration, infringement and licensing, and shares many real-world examples... Watch »

Approaching Growth Responsibly

Presented by David C. Baker
What will change when I grow? What might be better...or even worse? How will I know that it's the right time to start adding people? Who do I add first? How will I fund growth? These are a few of the questions answered in this webinar on developing your OWN strategy for growth... Watch »

Proposals & Contracts: Getting to 'Yes'

Presented by Blair Enns
This webinar discusses the final steps of the business development cycle and the tools employed to elicit the commitment that turns prospects into clients... Watch »

Serving Clients Well: Making the most of the Account Service Role

Presented by David C. Baker
This webinar overviews the essential things to know in serving clients well as a marketing firm... Watch »

How To Win Without Pitching

Presented by Blair Enns
Business development consultant and Win Without Pitching founder Blair Enns examines the roots of the free pitching problem and all its implications... Watch »

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Money Matters

Presented by
Sheila Campbell


Available June 12th, 2012

Learn five important strategies to use when talking about money with clients. Sheila will tell you how to size up situations and use the most effective approach. In this podcast, account people and others who work with clients will learn:

  • The financial structure of the agency business;
  • How to protect an agency’s financial interests with clients;
  • Why write-offs are so much more damaging than they appear, and;
  • How to avoid losing money through write-offs.

Who should attend: This podcast is useful for anyone from Junior Account Executives to Senior Account supervisors, as well as creative, production, direct, digital, public relations and promotion managers who have financial responsibilities on their accounts.


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Upcoming


Join us for upcoming informative webinars and insightful podcasts ranging on topics from Positioning, New Business Development, Case Studies, Managing Employees, Employee Retention and more.


Upcoming Speakers:
  • David C. Baker
  • Jeni Herberger
  • Mary-Lynn Bellamy-Willms
  • Peleg Top

Check back here for additional upcoming dates and times.

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