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TimeFox Timesheets AboutTime Newsletter - November 2006
She's About To Lose It
Testimonials

For me, TimeFox has been huge because it's helped me be more profitable. I love everything about it – the product, the customer service, the user experience – everything

Kim Sherman
Crystal Clear Marketing
We absolutely LOVE TimeFox! It's an incredible asset to our company, it's easy to use and configure to our needs, and we can't imagine how we ever got along without it!

Jason Gilmore
Gilmore Design Group
I'm sure there are plenty of entrepreneurs like me who started their own gig, knew they had to track their time and spent the better part of a day staring down a blank Excel spreadsheet. A month's worth of TimeFox is a fraction of my billable hour – that's an easy calculation to make for me.

Brendon Shank
Independent Contractor
"We've been using TimeFox for nearly a year now and we love it. It's made us much more profitable and really helped us track our work on different projects with different sub contractors."

Brad Robeson
Robeson Marketing & Design
Welcome
FunctionFox is committed to helping smaller creative companies improve their business. TimeFox, our web-based time and project-tracking tool, is designed to help smaller advertising, design, marketing and PR firms manage their business, and do more with their valuable time.

Creating a winning portfolio doesn't have to be daunting. Our feature article shows you how to build an engaging, memorable book that will showcase your work effectively and help you turn prospects into clients. Want to understand your prospects better? Check last month's newsletter article "10 Things You Must Understand About Your Prospects".
Article Index Back To Top
Feature Article: Creating a Winning Portfolio
Advertising and Design News
FunctionFox Referral Program
Contact FunctionFox
Feature Article Back To Top
Creating a Winning Portfolio

As any marketing pro will tell you, packaging counts. And that's especially true when it comes to your portfolio. Although creating a strong book may seem like a daunting process, it doesn't have to be. Here are 10 steps to get you on your way.

1. Select the right number of pieces
Choose 10-15 work samples that demonstrate the breadth and depth of your abilities. We've found that clients prefer to see approximately 10 pieces that represent your core specialization and another five that reflect additional talents or areas of interest.

2. Keep samples current
Each item should be relatively current - generally no more than three years old - and preferably still in use. Timely material demonstrates that you're up-to-date with design trends and technologies.

3. Organize strategically
The method of organization you choose will depend on the type of client you're targeting as well as your experience. Many corporate clients, for example, are interested in an industry-specific portfolio that demonstrates all the pieces you've produced that relate to their line of business. Some agencies and clients, however, will prefer to review samples by media specialty. It's a good idea to call ahead and see how the interviewer would prefer your work to be organized. Professionals just beginning their careers may want to organize their portfolios chronologically, with most recent projects first, since this method emphasizes creative development.

4. Invest wisely
Present your pieces in a professional portfolio that allows you to mount individual pieces on a firm mat or backing. Invest in a nice portfolio - it's worth the expense.

5. Protect your pieces
Laminated pages can help prevent items from falling out or becoming damaged during review.

6. Label items with key information
Create a small label for each piece containing the following information: the client for whom it was produced, your role in the project, the software utilized, and one or two sentences explaining why the piece is important.

7. Be specific
Demonstrate specific proficiencies in your portfolio. For example, if you specialize in graphic design, consider including at least one example of cross-platform work. If you specialize in project management, consider including flow charts or timelines.

8. Create an e-portfolio
In addition to printed versions of your work, supply electronic copies that are both PC- and Mac-compatible.

9. Provide URLs where applicable
If you include web work in your portfolio, provide URLs and a high-resolution color printout or copy of each piece. Additionally, consider demonstrating your work on a computer with an Internet connection.

10. Leave something behind
Choose one sample of your work to leave with the interviewer as a reminder of your talents.

This article has been written and reprinted with the permission of The Creative Group.

Want to create the ultimate portfolio? The Creative Group's new portfolio guide, "Book Smarts," provides numerous ideas and suggestions that can help you create a better book. Call 1.888.846.1668 for the office nearest you to request a free copy.

If you have an article that you would like to share with FunctionFox customers, please contact us at 1.866.369.8463 or email info@functionfox.com.
Advertising and Design News Back To Top
AIGA Raleigh thanks the community of design in North and South Carolina for submitting a record number of entries into BOOM, AIGA Raleigh + AIGA Charlotte's biennial design competition. The jury [Matteo Bologna, Marcia Lausen, and Debbie Millman] judged all entries on Saturday, November 4, and were overwhelmingly impressed with the extremely high quality of work in our area! AIGA members, professional designers, and design aficionados, mark your calendars for Saturday, April 28, when the winning work will be revealed at our Gala at the Nasher Museum at Duke University! For a complete calendar and information on joining AIGA, please visit raleigh.aiga.org.

Serving 250+ members from Winston-Salem to Wilmington and many, firms, universities, and corporations in between, AIGA Raleigh's mission is to inspire the dialogue, advance the business, and enrich the community of design in North Carolina.

AIGA Raleigh is proud to partner with FunctionFox for our 2006-2007 season.
FunctionFox Referral Program Back To Top
Make your New Year a little happier! When you refer a friend to FunctionFox, you can realize substantial savings on your own subscription – while your friend gets to start the New Year fresh with TimeFox!

If you refer someone to FunctionFox, and they purchase a TimeFox subscription, we'll give you a month's subscription to TimeFox! Refer 12 new customers, you'll get a whole year's subscription on us!

Don't miss this chance to pass the word and save money on your subscription!

Here's how: Ask the person you refer to enter your name/company under 'Referral (Client or Friend)' when they sign up for a demo at www.functionfox.com/demo or tell a friend at www.functionfox.com/referral_program.
Contact FunctionFox Back To Top
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