7 Do's & Don'ts of Website Navigation
An intuitive, easy to understand navigation is a crucial step towards good website usability. You can have awesome content, but if your visitors don't know how to reach it, your content will also be close to useless. Your main goal is to ensure your visitors will find what they're looking for as quickly and as easily as possible.
Most of it is common sense, but many designers fail to provide really usable navigation systems. Without further ado, let's head into our do's and don'ts list. More »
FunctionFox Webinar & Podcast Series
Webinar: A Website That Works
Presented By: Mark O'Brien
Too often web projects are rushed into, and the implementation work is started without giving proper attention to the strategy and purpose behind the marketing objectives of the site. This webinar will take you through a 9-step process for planning marketing websites, with a specific focus on the ad agency website. Available Today »
Podcast: Grill the Pricing Experts
Presented By: Ilise Benun, Cameron Foote & Emily Ruth Cohen
Join Ilise Benun, as she moderates a discussion with Cameron Foote, Emily Cohen. They will answer questions such as: "What do I need to know before I can price a project?" And "How can I be sure I'm pricing profitably?" as well as questions submitted by creative professionals. Available Today »
Webinar: In-House Management Strategies
Presented By: Emily Ruth Cohen
Best practice management solutions to building, managing and nourishing an in-house corporate creative team wondering how to leverage and build your team to help you sell value-added internal services? Want to make your team indispensable to your company? Emily will also share organizational and inspirational management strategies and systems that ensure a strong, motivated and dedicated team, providing you the ammo you need to gain credibility and value with both management and clients. Sign Up »
TimeFox Tip
TimeFox Setup > Project Status
Did you know that with TimeFox, you can track and update projects through all phases of the job, using custom statuses that you define? You can keep on top of every project as it makes its way through the agency - from estimating to concept development, copywriting, design and production. More »
Creative Resources
A Website that Works by Mark O'Brien
Are you interested in turning your website into a business-generating tool and developing your web marketing expertise to guide your clients and win more web work? Using a 9-Step Process, Mark O'Brien provides a framework for creating website strategies that will help you take the lead on client web projects and plan sites that specialize in attracting, informing, and engaging the right audience... Details »
The User Is Always Right by Steve Mulder
Author Steve Mulder explains how to create and use personas to make your site more successful. This Practical Guide to Creating and Using Personas for the Web takes you through each step of persona creation, including tips for conducting qualitative user research, new ways to apply quantitative research to persona creation, various methods for generating persona segmentation, and proven techniques for making personas realistic... Details »
Content Strategy for the Web by Kristina Halvorson
Is your website content out of date, off-brand, and out of control? Then you're missing a huge opportunity to engage and convert customers online. Content Strategy for the Web explains how to create and deliver useful, usable content for your online audiences, when and where they need it most... Details »
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InteractiveWest
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Inspiro Brands
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Jackie Ranahan
Mach One Communications

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